Kress addresses intent in a way we haven't seen it this class. The ways in which we've discussed intent has been governed by the term evaluation. However by use of design, intent seems to govern evaluation, especially through the example of small children. Modality here cares less about the aesthetic of design but the intention of design. What did you mean by such image and if it communicates in the way it’s intended, then there you have it.

Modality allows for different ways of seeing, and feeling. It’s quite intriguing as I think about how visually impaired students communicate in this conversation. It suggests that even one who is impaired can participate in the layering of meaning. Exciting!